Idukki
Beauty + skincare

Convert more with on-site visual UGC

Bring all your user generated content in one place and turn happy customers into brand advocates with our AI-driven platform. Turn viewers into active buyers. Idukki transforms your video content from Instagram, TikTok, and YouTube into shoppable videos.

+28% repeat purchase rate when ingredient stories are surfaced on the PDP (n=18 brands).

Trusted in beauty + skincare
  • Leroy Merlin
  • Sterling Holidays
  • Khojcrafts
  • Cosset Clothing
  • SKNZ
  • Wear Your Opinion
  • Moonfreeze
Live · 37 KB
9:41
1
idukki UGC · shoppable

@lara_glow

“Best linen I've owned”

4.2k 187
Added to cart
Vitamin C serum — 30ml

Vitamin C serum — 30ml

$42 · Free shipping

Add to cart Added

Live preview

Beauty + skincare — shoppable wall

Hover any tile to see the product drawer.

Live · 37 KB runtime
  • Live
    @lara_glow 612 45
  • Better than the £80 one
    @iris_skincare 388 32
  • Morning routine 🌞
    @naya_routine 514 28
  • No white-cast SPF day
    @anaya_glow 222 14
  • Cream blush goes with everything
    @mia_blush 401 25
  • Saturday self-care
    @lena_routine 178 11

Click any pin to open the product card · Plug your handle, paste the embed.

What we ship for beauty + skincare

  • Routine reels and tutorial videos with chapter-aware tagging
  • Ingredient storytelling pulled from long-form YouTube reviews
  • Reviews from Trustpilot, Yotpo, Loox, Okendo aggregated as standalone UGC
  • Before/after slider for skin transformations

Where to put it on your store

Each surface gets its own UGC job. Wireframe peek per tile so you can see the shape of the widget on that page.

How it works

Four steps from social post to beauty + skincare sale.

The same loop runs on every Idukki workspace — collected, tagged, embedded and measured automatically.

  1. Collect01

    Curate a runway of authentic beauty + skincare content for your brand

    Gather a diverse collection of user-generated content from social media, creating real-world inspiration for your beauty + skincare shoppers.

    • Aggregate photos, videos and reviews from Instagram, TikTok, YouTube and more
    • Use AI-powered discovery to filter and find desired content easily
    • Fetch content from multiple sources like hashtags (#), tags (@) and creator handles
    iris.ski
    anaya.gl new
    naya.rou
    lena.bea
    #skintok
    @routine.tags
    AI discover
    12 new
  2. Tag02

    Transform beauty + skincare UGC into shoppable content on your website

    Turn inspiring visuals into instant shopping opportunities by tagging products directly, creating a seamless path to purchase.

    • Easily tag multiple products in a single image or video
    • Use hotspots to create shoppable lookbooks from UGC
    • 3× your conversions by allowing direct checkout from UGC widgets
    123 AI tagged · 92%
    1

    Vit-C Serum

    $48

    2

    Hydra Toner

    $32

    3

    SPF 50 Mist

    $28

  3. Embed03

    Display anywhere with 15+ layouts

    Drop your beauty + skincare UGC on PDP, PLP, homepage, lookbook, signage or email — one runtime, one config schema.

    • Choose from grid, masonry, carousel, social wall, lookbook and more
    • Mobile-optimised widgets that pass Core Web Vitals (CLS < 0.05)
    • Drag-and-drop on Shopify, WooCommerce, BigCommerce and Wix
    9:41•••
    PDP UGC
    your-store.com
    4.9
    15 layoutsCLS 0.001
  4. Analyse04

    Discover which UGC drives sales and clicks

    Understand what drives engagement and revenue, and optimise your campaigns accordingly with per-post + per-creator + per-channel attribution.

    • Track UGC performance through clicks, purchases and engagement
    • Monitor content impact across product categories and promotions
    • Identify top advocates and surface their stories at the top of the feed
    Revenue per post · 7d
    +24%
    MTWTFSS
    Attributed revenue
    $22,180
    +24% wk-over-wk
    Top advocates
    • @iris.skin$6.8k
    • @naya.routine$4.2k
    • @anaya.glow$2.9k
    Open dashboard

Seamlessly integrate with tools you❤️

  • Shopify
  • Wix
  • Mailchimp
  • BigCommerce
  • Klaviyo
  • WooCommerce
  • Magento
  • WordPress

Proof from across our customer base

Read the whole story — every study has the receipts.

All case studies
Try it on your store

Spin up a beauty + skincare sample workspace in 30 seconds.

We preload sample data shaped like a beauty + skincare brand — layouts, sources, rights flow — so you can demo internally before the kickoff call.

  • Day-1 sample dashboard with live IG / TikTok / Reviews
  • Migration plan from your current vendor
  • Quote that scales with sessions, not impressions

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From idukki.io

Real beauty + skincare brands shipping with Idukki today.

Live visuals from our beauty + skincare customer base — collect, tag, embed and analyse, all in the same workspace.

View original on idukki.io

More categories

4-min setup1,400+ brands37 KB runtime5.0 G2

Built for your category

See category-specific layouts on a sample workspace.

We’ll preload sample data shaped like your vertical — fashion grids, beauty routines, hospitality stays — so you can demo internally with realistic content.

  • No credit card
  • Cancel anytime
  • SOC 2 + GDPR

Where Idukki ships

Same data model. Every surface a shopper meets.