Idukki
UGC competitions

Launch a hashtag competition in 15 minutes.

Aggregate entries from every channel. Score with community votes + judge panels. Award winners with Shopify codes or Tremendous gift cards. Rights cleared at submission. Anti-fraud baked in. End-to-end inside Idukki — no third-party giveaway tool.

Launch a competition Book a strategy call
  • Sweepstakes-compliant T&Cs included
  • Shopify + Tremendous fulfilment built in
  • Anti-fraud + rate-limiting baked in
#LumenSummer · day 7 of 14
Live
  • 1@sky.b1,842 votes8.4
  • 2@maya.k1,721 votes8.2
  • 3@noor.studio1,503 votes7.9
  • 4@otto.frame1,402 votes7.6
  • 5@river.amel1,287 votes7.4
  • 6@lila.maker1,199 votes7.1
4,212 entries · 38,109 votes Vote rate-limited
15 min
Time to launch
5+
Channels aggregated
100%
Rights cleared on win
0
Per-entry fees
Six templates

Pick the competition that fits your moment.

Each template ships with sweepstakes-compliant T&Cs, a leaderboard widget, a hashtag aggregator and a judging dashboard. Branding inherits from your workspace.

End-to-end flow

From launch to winner, all in one place.

  1. 1. Launch in 15 minutes

    Pick a template. Set your hashtag, dates, eligibility, prize and T&Cs. Branding inherits from your workspace — no design required.

  2. 2. Aggregate every channel

    Idukki polls Instagram, TikTok, X, Threads and YouTube Shorts. Entries flow into the moderation queue with rights request fired automatically.

  3. 3. Score + leaderboard

    Public leaderboard for community votes + private judging dashboard for your team. Final score = weighted average of votes and judge ratings.

  4. 4. Award the winners

    One-click prize fulfilment via Shopify discount codes, Tremendous gift cards or sweepstakes-compliant random draw with full audit log.

Anti-fraud

Real entries. Real winners.

Every UGC competition gets gamed. Idukki ships anti-fraud as default, not an add-on — so your community vote actually means something.

  • Duplicate-account detection

    Device + IP fingerprinting blocks burner accounts gaming the vote.

  • Vote rate-limiting

    Per-IP + per-handle caps stop vote-bombing. Adjustable per competition.

  • AI brand-safety scoring

    Pre-publish moderation flags unsafe, off-brand or rights-risky content before it hits the leaderboard.

  • Geo + cohort filters

    Restrict to specific countries, segments or follower thresholds. Sweepstakes-compliant by design.

Audit log preview

Every entry. Every vote. Every prize.

  • 14:02:11Submitted entry · IG @sky.bpending-rights
  • 14:02:13Rights request DM sentawaiting-consent
  • 14:04:02Consented (T&Cs v3, EU)rights-cleared
  • 14:08:55Voted +1recorded
  • 14:08:59Rate-limit OK · score 4.7valid
  • 15:11:30Judge rating 8/10scored
  • 17:00:00Final score 8.4 · winnerawarded
  • 17:00:01Shopify code SUMMER-XYZfulfilled
In the wild

Competitions our customers ran last quarter.

Plan it with us

Get a competition plan built for your brand.

Pick a template, send us your goal + audience, and we’ll come back with a fully scoped plan: prize, hashtag, schedule, judging panel and projected entries — in one business day. No sales-engineer slot required.

  • Scoped competition brief — prize, schedule, channels, judging
  • Sweepstakes-compliant T&Cs drafted for your jurisdictions
  • Projected entry volume based on your IG + TikTok audience
  • Day-1 microsite + leaderboard preview before launch

Cloudflare bot-protection

No spam. Unsubscribe anytime. We never sell your data.

FAQ

How long does it take to launch a competition?+

15 minutes for a template-based competition. Pick a template, set hashtag + dates + eligibility + prize, paste your T&Cs (we include a sweepstakes-compliant template) and publish. White-label microsite + embedded widget go live immediately.

Which channels do you aggregate from?+

Instagram (posts, reels, stories — public + tagged), TikTok (organic + branded hashtag challenges), X (formerly Twitter), Threads, and YouTube Shorts. Submissions also flow in from a direct upload form on your microsite.

How does the public leaderboard work?+

A public leaderboard widget you embed anywhere shows current entries sorted by your scoring formula (votes, judge score, blended). Users can vote, share entries, and add their own submission. Rate limits + duplicate detection protect against fraud.

How do you handle prize fulfilment?+

Three options: (1) Shopify discount codes auto-generated and emailed to winners; (2) Tremendous gift cards across 50+ brands and currencies; (3) manual fulfilment with audit log and entrant communication. Sweepstakes-compliant random draw is built in for non-skill prizes.

Is this sweepstakes-compliant?+

Yes — the random-draw flow uses a seeded, auditable algorithm. We include T&Cs templates for US, UK, EU, Canada and Australia. Geographic restrictions + age gates configurable per competition. Audit log exports as signed JSON for your legal team.

Can I run multiple competitions simultaneously?+

Pro plan: up to 5 concurrent. Enterprise: unlimited concurrent + sub-brand workspaces. Starter plan limits to 1 live competition.

How does rights management work?+

When an entrant submits via your hashtag, our rights engine sends them an in-platform DM (or an embedded form) asking them to opt-in to your licence terms. Idukki stores the signed consent + audit trail for every approved entry. Winners are automatically rights-cleared for cross-channel use.

Can I gate the contest to existing customers?+

Yes — pass a customer cohort via Shopify customer tags, Klaviyo segments, or a CSV upload. Only entrants matching the cohort are eligible to win. Useful for VIP-only competitions and ambassador programs.

4-min setup1,400+ brands37 KB runtime5.0 G2

Stop renting six tools. Ship one.

Spin up your first widget in 4 minutes. Migrate from Bazaarvoice, EmbedSocial, Tolstoy or Videowise in a day. Your CFO will love us. Your CRO already does.

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Where Idukki ships

Same data model. Every surface a shopper meets.