Case studies
Furniture
Noor Furniture
"In your room" customer photos lifted high-AOV PDPs by 22%
+22% PDP CR · −34% returns
PDP conversion
+22%
Returns
−34%
Tagged photos
4,108
The challenge
High AOV + high return rate. Customers couldn’t visualise the scale and finish from studio shots, then returned them.
What we did
- 1QR-driven post-purchase UGC capture with a 60-day "show us in your room" flow.
- 2Surfaced customer-room photos directly on the PDP gallery, AI-tagged by colourway + room type.
- 3Used DAM filters so customers could see "people with my couch" instantly.
Stack
- Shopify Plus
- Returnly
- Klaviyo
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