Hear the conversation. Catch the spike.
Standing queries against Instagram, TikTok, X, Threads, YouTube Shorts and Facebook. Spike alerts when mentions jump. Sentiment per platform, top-keyword treemap, top-author leaderboard, most-engaging content surfaced inline — all in the same workspace as your UGC and competitions.
- 6 source platforms, one query language
- Spike alerts on mention rate + top-keyword shift
- Sentiment per platform, per query, per day
- Most-engaging content goes straight to moderation
23,567
mentions · this month
Spike alert · 2h
+1,496 mentions · #creamallergy
Top keywords
Glow
18%
Beauty
10%
Routine
6%
Skincare
18%
Hydration
9%
Lipstick
4%
Allergy
16%
Mask
8%
Serums
3%
Top author
@beautylover
Sentiment
+0.62
Most-engaging
IG · 176k
Six platforms. One query language.
- TikTok
- X
- Threads
- YouTube Shorts
Three queries, three different jobs.
Every query is a saved search you can run, pause, edit and clone. Group them into query sets so a workspace can monitor brand health, competitor moves and customer-service incidents side by side.
- 438,811mentionsrunning
Brand satisfaction
positive sentiment · best buy · cosmetics
- 5,028mentionsrunning
Negative feedback
allergic reaction · skincare fail · do not buy
- 554mentionspaused
Instagram mentions (UGC)
user-generated content · positive sentiment
What sits on the dashboard.
Queries + query sets
Stand up named queries — positive sentiment, negative feedback, branded hashtags, competitor mentions — and group them into sets so one workspace can track many fronts.
Spike alerts
When mentions jump above a baseline, an alert fires with the time, duration, top keywords, top hashtags and top authors driving the spike.
Sentiment per platform
Stacked sentiment chart over time: which platform is carrying your brand, which one is on fire today. Toggle a query to see its own sentiment slice.
Keyword treemap
Top keywords across your queries, sized by share-of-voice. Click a tile to filter every other panel by that keyword.
Author leaderboard
Who is driving the conversation: top accounts by mentions, by reach, by engagement. One click to add them to your creator outreach list.
Most engaging content
The single posts inside your query universe with the highest interactions / reactions / comments / shares. Pull straight into a UGC moderation queue.
Three constraints we tell you up-front.
Real polling, real costs
Listening pulls from official APIs where available + permitted scraping where not. We are transparent about per-platform rate limits.
Sentiment is a model
Per-post sentiment is a classifier output, not ground truth. We expose the score so you can re-rank or filter; we don't hide the uncertainty.
Alerts are tunable
Default baseline is a 7-day rolling median. Bump the sensitivity per query so a slow channel doesn't spam the team.
Stop renting six tools. Ship one.
Spin up your first widget in 4 minutes. Migrate from Bazaarvoice, EmbedSocial, Tolstoy or Videowise in a day. Your CFO will love us. Your CRO already does.
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