Home, fashion, beauty, jewellery — high-consideration buys live or die on whether a shopper can imagine the product with them. Idukki turns every PDP into a conversational guide that resolves the doubt in real time.
+34%
PDP conversion
on rooms + try-on enabled SKUs vs. control.
−27%
Return rate
when fit + room visualisation runs pre-purchase.
4.1x
Engagement
session time vs. plain PDP gallery.
< 1.4s
First answer
shopper question to AI response on the PDP.
Why it matters
3x
3x time on site with deeper customer engagement once UGC + conversational surfaces ship.
10x
10x better customer keystroke-level data that captures all intent end-to-end.
Hydro-balance set
-20%
Up to 20% reduction in returns with better sizing, fit guidance, and virtual try-on.
Try onBlack Eye Liner
Living storefront
Idukki turns every PDP into a conversation: shoppers ask, agents answer with verified-buyer evidence, and the cart updates without leaving the chat.
Greet shoppers with a branded agent that understands what they're looking for instantly — and answers in your brand voice.
Doublet Suede Bag
New · £218
NewRecommend products, build outfits, enable virtual try-on — help shoppers see themselves with the product before they commit.
Try it onIdukki Agentic Shopping plugs into your existing PDP, PLP, email + post-purchase flows. All six surfaces share the same verified-buyer evidence + DAM + rights workflow.
Shopper uploads a room photo or picks a saved one. The product is composited into the scene with the right scale, lighting + shadow.
For fashion, accessories, eyewear, beauty. Selfie or model body type → AI try-on with the actual SKU + size.
For beauty: skin tone, undertone, eye colour, hair colour → matched shade variants surfaced first.
Side-by-side compare current state vs. with-product. Slider control. Save + share to a friend.
"What goes with this for a beach holiday?" → AI assembles a bundle from your catalogue + UGC evidence.
A persistent chat thread that holds context across categories, last 30 days of behaviour, saved looks, address book.
No popups. No redirects. The agentic panel lives inline next to the PDP gallery and holds the conversation context across pages.
Step 1
Standard product page — the agentic surface lives in an inline panel, not a popup.
Step 2
"Will this chair look good in my minimalist-themed room?" — typed or voice. Tagged with the SKU automatically.
Step 3
Pulls room photo (uploaded or saved), retrieves the SKU's 3D + UGC assets, runs the composition.
Step 4
Composited image + 2-sentence reasoning + a "swap variant" CTA. Optionally export as PDF/share-link.
Step 5
Cart updates without leaving the conversation. Variant + size pre-selected based on the agent's reasoning.
BeautyLive virtual try-on of lipstick / foundation / eyeliner. Shade matching from a selfie. Routine builder per occasion.
Home + interiorsRoom-aware furniture visualisation. "Will this fit my space?" answered in 2s with the right scale + lighting.
Fashion + apparelTry-on on selfie or model body type. Outfit-builder for occasion. Fit-check from past purchases.
JewelleryTry-on rings, earrings, necklaces from a phone camera. Side-by-side comparison of metals + stone sizes.
EyewearLive AR try-on of glasses + sunglasses, with face-shape and frame-size matching.
Sport + outdoorActivity-based bundles ("a trail-run kit for cold + wet"). Size + fit guides from verified buyer attributes.
No staged demos. This is a recorded session from a Norwegian home + lifestyle brand using Idukki Agentic Shopping in production today.
Talk to the team
Agentic Shopping doesn't ask you to migrate your stack. It plugs into the same DAM, the same moderation queue, the same rights workflow, the same JSON-LD already powering your storefront on Idukki.
Verified-buyer evidence
Photos + reviews + Q&A signed back to a real purchase.
AI tagging + smart curation
Two-pass model that knows your catalogue.
Rights + privacy guards
GDPR + DPA + RTBF flow propagates across surfaces.
Spin up your first widget in 4 minutes. Migrate from Bazaarvoice, EmbedSocial, Tolstoy or Videowise in a day. Your CFO will love us. Your CRO already does.
Where Idukki ships
£148PDP gallery
Shoppable UGC hot-spotted to every SKU on the product page.
TAPMobile story rail
Sticky story bar above the fold — IG / TikTok / native UGC.
#STOREIn-store signage
Live, brand-safe social wall on the screens already mounted in store.
KlaviyoPost-purchase email
3×3 UGC grid pasted into Klaviyo — +38% email CTR vs hero-image.
